International Entrepreneurship
(Sprache: Englisch)
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Inhaltsverzeichnis zu „International Entrepreneurship “
PART I. INTERNATIONAL ENTREPRENEURSHIP AND ENTREPRENEURSHIP OPPORTUNITIES1. Importance of International Entrepreneurship2. Globalization and the International Environment3. Cultures and International Entrepreneurship4. Developing the Global Business PlanSample Global Business PlanCases - Part 1 Motrada Ltd. Parsek LLC Beijing Sammies TrimoPART II. ENTERING THE GLOBAL MARKET5. Selecting International Business Opportunities6. International Legal Concerns7. Alternative Entry StrategiesCases - Part 2 Fitz-Ritter Wine Estate Mamma Mia Federal Express UniMed & EduMedPART III. MANAGING THE GLOBAL ENTREPRENEURSHIP ENTERPRISE8. Global Monetary System9. Global Marketing & R&D10. Global Human Resource Management11. Implementing and Managing a Global Entrepreneurial Strategy12. Global Family BusinessCases - Part 3 Logisys Sedo.com Fasteners for Retail The Vega Food Company Reliance Industries
Autoren-Porträt von Robert D. Hisrich
Robert D. Hisrich (Ph.D.) is the Garvin Professsor of Global Entrepreneurship and Director of the Center for Global Entrepreneurship at Thunderbird School of Global Management. He is also president of H&B Associates, a marketing and management consulting firm he founded. Dr. Hisrich received his MBA and Ph.D. degrees from the University of Cincinnati and honorary doctorate degrees from Chuvash State University (Russia) and the University of Miskolc (Hungary). He has authored and co-authored twenty-one books including <em>Entrepreneurship: Starting, Developing, and Managing a New Enterprise, Eigth Edition</em> (with Micheal P. Peters and Dean A. Shepherd, McGraw-Hill, 2010), <em>Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company </em>(with Claudine Kearney, McGraw-Hill, 2011) and <em>Technology Entrepreneurship: Creating, Capturing, and Protecting Value </em>(with Thomas N. Duening and Michael A. Lechter, Academic Press, 2010). He has written over 300 articles on entrepreneurship, international business management, and venture capital. He has instituted academic and training programs in Hungary, Russia, and China.
Bibliographische Angaben
- Autor: Robert D. Hisrich
- 2009, 640 Seiten, Maße: 14,8 x 25,5 cm, Kartoniert (TB), Englisch
- Verlag: Sage Publications Ltd.
- ISBN-10: 1412957982
- ISBN-13: 9781412957984
Sprache:
Englisch
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