Media Studies
An Introduction
(Sprache: Englisch)
Journalism, advertising, radio, television, film, and new media are seen as dynamic parts of our daily lives, interacting with, and often creating the culture we live in. Media Studies: An Introductory Textbook, introduces students to media as they are and...
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Produktinformationen zu „Media Studies “
Journalism, advertising, radio, television, film, and new media are seen as dynamic parts of our daily lives, interacting with, and often creating the culture we live in. Media Studies: An Introductory Textbook, introduces students to media as they are and have been, integrating history with close textual analysis in s consise, readable style.
Klappentext zu „Media Studies “
Journalism, advertising, radio, television, film, and new media are seen as dynamic parts of our daily lives, interacting with and creating the culture we live in. Media Studies: An Introductory Textbook, introduces students to media as they are and have been, integrating history with close textual analysis in a consise, readable style.Media Studies is a comprehensive text for introductory and advanced courses in the growing field of media studies. This new book provides a critical apparatus for "reading" the media students take for granted: clarifying the form and structure, history, production, reception, and the ways the media relate to one another and the audience that attends to them.
Media Studies examines media--from print through the digital--as the production of media makers, media consumers, and the cultural, economic, political, and ideological forces that shape and contain them. It gives students the analytic skills they need in a presentation that is readable without sacrificing complexity. Written in a clear, compelling style based upon examples and informed by critical analysis, Media Studies will allow students to move within the media they know while increasing comprehension.
Inhaltsverzeichnis zu „Media Studies “
List of Illustrations.Preface.
Acknowledgments.
Introduction.
1 The Designs of Media.
2 From Broadsheet to Broadband: The News.
3 The Pitch: Advertising.
4 Music in Every Room: Radio and Recorded Music.
5 Watching TV.
6 Movies and Film.
7 Digital Spaces.
Index
Autoren-Porträt von Robert Kolker
Robert Kolker is Professor Emeritus at the University of Maryland, where he taught from 1971-2000. He is currently Adjunct Professor of Media Studies and American Studies at the University of Virginia.
Bibliographische Angaben
- Autor: Robert Kolker
- 2009, 1. Auflage, 336 Seiten, Maße: 18,8 x 24,4 cm, Kartoniert (TB), Englisch
- Verlag: Wiley & Sons
- ISBN-10: 1405155612
- ISBN-13: 9781405155618
- Erscheinungsdatum: 04.02.2009
Sprache:
Englisch
Rezension zu „Media Studies “
"It is an introduction to media in every sense of the word, whetting the appetite to learn more and ensuring the reader will more thoughtfully navigate--not just consume--the media bombardment that is unavoidable in modern life." (M/C Reviews, January 2010) "Kolker's writing style is precise yet engaging. The breadth of knowledge he displays is impressive; even more so are the original connections Kolker makes and encourages students to explore as mediations of culture." (Journalism & Mass Communication Educator, Winter 2009)
Pressezitat
"It is an introduction to media in every sense of the word, whetting the appetite to learn more and ensuring the reader will more thoughtfully navigate--not just consume--the media bombardment that is unavoidable in modern life." (M/C Reviews, January 2010)"Kolker's writing style is precise yet engaging. The breadth of knowledge he displays is impressive; even more so are the original connections Kolker makes and encourages students to explore as mediations of culture." (Journalism & Mass Communication Educator, Winter 2009)
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