Meeting the Innovation Challenge

Meeting the Innovation Challenge provides a balanced and integrated approach to creativity, innovation, change and leadership. It is organized around a new model of creative leadership andoffering a specific system that links people and situations with process and content.
 
Essential reading for both practitioners and students, Meeting the Innovation Challenge moves beyond "What is the difference between leadership and management?" to "How do we use a full spectrum of creative leadership skills to improve our responses to the need for change?"
 
"Status and significance within organizations are often advertised, not simply by the size or position of a person's office, but by the size of their bookcase and the number of business books on display. Look closely, however, and most remain pristine, their pages crisply blocked and as solid as the day the printer's guillotine fell.
Here's a book that'll be different: destined to be endlessly thumbed and dog-eared by real people engaged in transformation. They couldn't be in better hands. The authors are real people, bringing wisdom, insight and hard-won experience to that most difficult of tasks, leading transformation."
--Mike King, Ogilvy and Mather, London, UK
 
"Professors Scott Isaksen and Joe Tidd remind us that change and success are ultimately human endeavors. They tear down the distinctions between leadership and management and innovation and creativity that lead us to focus on characteristics rather than character. Most importantly, Isaksen and Tidd offer a rigorous integrated model for creative leadership and provide concrete ideas and suggestions, bringing that model alive. This is an important book."
--Eugene J. McAllister President, University of Great Falls Montana, USA
 
"As someone who has been doing research on organizational climate and leadership for the past forty years, I have particular interest in finding ways to stimulate and utilize the creative capabilities of