Orchestrating Success
Improve Control of the Business with Sales and Operations Planning
(Sprache: Englisch)
The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately...
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The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.
Klappentext zu „Orchestrating Success “
The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company s business plan and each department s operations, accurately anticipate changes in customer s needs and significantly improve a firm s competitive position with an enhanced level of customer satisfaction.
Inhaltsverzeichnis zu „Orchestrating Success “
Working in Concert.Synchronizing with the Marketplace.
Conducting the Process.
Establishing Responsibilities.
Preparing the Data.
Operating the Process.
Implementing the Process.
Appendices.
Index.
Bibliographische Angaben
- Autoren: Richard C. Ling , Walter E. Goddard
- 1. Auflage, X, 158 Seiten, mit Abbildungen, Maße: 23,5 cm, Gebunden, Englisch
- Verlag: Wiley & Sons
- ISBN-10: 0471132276
- ISBN-13: 9780471132271
Sprache:
Englisch
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