Problem Solved
(Sprache: Englisch)
A manual for students and professionals offering solutions to design problems.
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Produktdetails
Produktinformationen zu „Problem Solved “
Klappentext zu „Problem Solved “
A manual for students and professionals offering solutions to design problems.
Inhaltsverzeichnis zu „Problem Solved “
Introduction; Chapter 1, Re-invention: The Re-appraise or Die problem; Chapter 2, Smoke and Mirrors: The Astonish Me problem; Chapter 3, Branding: The Soap Powder problem; Chapter 4, Budgets: The Message is the Price problem; Chapter 5, Charities and Institutions: The Charity Begins at Work problem; Chapter 6, Breakthrough: The Paradigm Shift problem; Chapter 7, Humour: The Boo-hoo problem; Chapter 8, Shock: The Nothing Shocks Me problem; Chapter 9, Identity Change: The Evolve or Revolve problem; Chapter 10, Generation Gap: The Cargo Pants in Middle Age problem; Chapter 11, Information: The Information Rejection problem; Chapter 12, Propaganda and Ethics: The Ethical problem; Chapter 13, Education: The Can't Learn, Won't Learn problem; Chapter 14, Heritage and Retro: The Older Can Be Better problem; Chapter 15, Vernacular: The Over-designed problem; Chapter 16, Repetition: The Groundhog Day problem; Chapter 17, Trust: The Fear and Loathing problem; Chapter 18, Words: The Nobody Reads Anymore problem; Bibliography; Index
Autoren-Porträt
Michael Johnson is Creative Director of johnson banks, which was voted most creative consultancy in Britain in 1999. He is Chairman of Education for British Design and Art Direction (D&AD) and lectures regularly on design theory and practice.
Bibliographische Angaben
- 2004, 288 Seiten, mit zahlreichen farbigen Abbildungen, Maße: 21,3 x 24,3 cm, Gebunden, Englisch
- Herausgegeben: Michael Johnson
- Verlag: Phaidon Verlag GmbH
- ISBN-10: 0714844535
- ISBN-13: 9780714844534
Sprache:
Englisch
Rezension zu „Problem Solved “
'Students and professionals alike will enjoy this primer for its engaging text and the wealth of imagery used to illustrate points.' (Artichoke, Australia) 'For once we have a graphics book that isn't just a parade of stunning imagery - impressive though its visual content is. A challenging theory underpins each wittily titled chapter, promoting brave and contentious ideas. It also pushes the importance of words in communication - a rare treat from a serious graphics tome.' (Design Week) 'A real tour de force. It covers an amazing amount of projects (and problems) and Johnson tackles them in an unpretentious and erudite way.' (Grafik, formerly Graphics International)
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