Social Networking, Consumer Behavior and Marketing Home Business

Name: Social Networking, Consumer Behavior and Marketing Home Business
Brand: LAP Lambert Academic Publishing
SKU: 138204727
Price: 54.90 EUR
Availability: OutOfStock

Evidences from Klang Valley in Malaysia (Sprache: Englisch)

Autoren: Jacquline Tham , S. M. Ferdous Azam , Ali Khatibi

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Klappentext zu „Social Networking, Consumer Behavior and Marketing Home Business “

This book looks at how people use social media to advertise their home businesses. The aim is to use social networking as a marketing tool to assist home entrepreneurs. The research is being carried out in the Klang Valley, which includes Kuala Lumpur, Selangor, Negeri Sembilan, and Melaka. Many home companies do not know that their marketing is not professional or ethical, according to the report. The government can assist this home company by providing appropriate business courses and ensuring compliance with the legislation.

Autoren-Porträt von Jacquline Tham, S. M. Ferdous Azam, Ali Khatibi

Tham, Jacquline
Dr. Jacquline Tham, Dr. S. M. Ferdous Azam and Prof. Dr. Ali Khatibi are academicians and researchers at Management and Science University. They have vast industrial experiences in multi-national companies. Also, they are successful academicians with many publications, supervision, and research examination.

Bibliographische Angaben

Autoren: Jacquline Tham , S. M. Ferdous Azam , Ali Khatibi
2021, 96 Seiten, Maße: 22 cm, Kartoniert (TB), Englisch
Verlag: LAP Lambert Academic Publishing
ISBN-10: 6203583472
ISBN-13: 9786203583472

Sprache:

Englisch

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