Strategic Management: with MyStratLab with E-book Student Access Code Card for Strategic Management

PART ONE STRATEGY AND STRATEGIC LEADERSHIP IN DYNAMIC TIMES 1 Introducing Strategic Management 2 Leading Strategically Through Effective Vision and Mission PART TWO THE INTERNAL AND EXTERNAL ENVIRONMENT OF STRATEGY 3 Examining the Internal Environment: Resources, Capabilities, and Activities 4 Exploring the External Environment: Macro and Industry Dynamics PART THREE BUSINESS, CORPORATE, AND GLOBAL STRATEGIES 5 Creating Business Strategies 6 Crafting Business Strategy for Dynamic Contexts 7 Developing Corporate Strategy 8 Looking at International Strategies PART FOUR STRATEGY VEHICLES FOR NEW DIRECTIONS 9 Understanding Alliances and Cooperative Strategies 10 Studying Mergers and Acquisitions PART FIVE IMPLEMENTATION, NEW VENTURES, AND GOVERNANCE IN DYNAMIC CONTEXTS 11 Employing Strategy Implementation Levers 12 Considering New Ventures and Corporate Renewal 13 Corporate Governance in the Twenty-First Century PART SIX CASE STUDIES: PULLING IT ALL TOGETHER 1 Kmart--Fall of a Retailing Giant 402 2 Charlotte Beers at Ogilvy & Mather Worldwide (A) 3 Trilogy Farm (A) 4 The Formula One Constructors 5 Prince Edward Island Preserve Co. 6 Carrefour vs.Wal-Mart: The Battle for Global Retail Dominance 7 The Chinese Fireworks Industry