Successful Programs for Fitness and Health Clubs
(Sprache: Englisch)
Includes ready-to-use programmes for various areas of health and fitness clubs, including the Five Steps to Programming Success. This book features programmes ranging from aquatics to female-only and the inactive market. The accompanying CD-ROM contains the...
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Includes ready-to-use programmes for various areas of health and fitness clubs, including the Five Steps to Programming Success. This book features programmes ranging from aquatics to female-only and the inactive market. The accompanying CD-ROM contains the forms and marketing materials needed for planning and implementing successful programmes.
Inhaltsverzeichnis zu „Successful Programs for Fitness and Health Clubs “
Chapter 1 Programming and Retention; Chapter 2 Hiring and Training the Right People; Chapter 3 Program Director; Chapter 4 Promotions; Chapter 5 Niche Marketing; Chapter 6 Court Sports; Chapter 7 In and Around the Fitness Center; Chapter 8 Group Exercise; Chapter 9 Aquatics; Chapter 10 Baby Boomers and Beyond; Chapter 11 Youth and Teens; Chapter 12 Specialty Programs.
Autoren-Porträt von Sandy Coffman
Sandy Coffman brings 30 years of professional programming and staff training to health clubs and recreational facilities. Sandy is owner and president of Programming for Profit in Bradenton, Florida and is a contributing writer to many trade publications. Now a consultant and trainer, Sandy gives extraordinary motivational and educational presentations for businesses and corporations worldwide.
Bibliographische Angaben
- Autor: Sandy Coffman
- 2007, XIX, 204 Seiten, mit zahlreichen Schwarz-Weiß-Abbildungen, Maße: 21,5 x 28,3 cm, Kartoniert (TB), Englisch
- Verlag: Human Kinetics
- ISBN-10: 0736059741
- ISBN-13: 9780736059749
Sprache:
Englisch
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