The Mind of the Strategist
The Art of Japanese Business
(Sprache: Englisch)
This book, full of actual examples, aims to bring to life all of the dynamic, subtlety, and variety of business strategy as it is practiced in the real world and in real companies. The author does not purport to be "inventing" strategy in this book or to be...
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This book, full of actual examples, aims to bring to life all of the dynamic, subtlety, and variety of business strategy as it is practiced in the real world and in real companies. The author does not purport to be "inventing" strategy in this book or to be revealing the "secrets" of Japanese business and strategic planning. Rather, he is exploring with the reader the ways in which the strategist must think, the key principles and thought patterns that real-world strategists have used to move their companies forward in Japan and throughout the world. He explores the relationship of the "Strategic Triangle" formed by the company, the customer, and the competition and shows how these factors must be the basis for all strategic thinking and planning.
Klappentext zu „The Mind of the Strategist “
A Masterful Analysis of Company, Customer, and CompetitionKenichi Ohmae-voted by The Economist as "one of the world's top five management gurus"-changed the landscape of management strategy in The Mind of the Strategist . In this compelling account of global business domination, Ohmae reveals the vital thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them.
Filled with case studies of strategic thinking in action, Ohmae's classic work inspires today's managers to excel to new heights of bold, imaginative thinking and solutions.
"In many ways, Ohmae can be considered the modern reincarnation of a much older guru, Adam Smith."- Journal of Marketing
"A fascinating window into the mind of one of Japan's premier strategists...full of ideas about how to improve strategic thinking."-Michael E. Porter, Graduate School of Business Administration, Harvard University
Inhaltsverzeichnis zu „The Mind of the Strategist “
INTRODUCTION
Part 1: The Art of Strategic Thinking
Chapter 1: Analysis- The Starting Point
Chapter 2: Four Routes to Strategic Advantage
Chapter 3: Focusing on Key Factors
Chapter 4: Building on Relative Superiority
Chapter 5: Pursuing Aggressive Initiatives
Chapter 6: Exploiting Strategic Degrees of Freedom
Chapter 7: The Secret of Strategic Vision
Part 2: Buidling Successful Strategies
Chapter 8: The Strategic Triangle
Chapter 9: Customer-Based Strategies
Chapter 10: Corporate-Based Strategies
Chapter 11: Competitor-Based Strategies
Chapter 12: Corporate Strategy
MODERN STRATEGIC REALITIES,/pChapter 13: Understanding the Economic Environment
Chapter 14: Coping with Strategic Change
Chapter 15: Japan: Myths and Realities
Chapter 16: Foresighted Decision Making
Chapter 17: A Strategic Success Formula?
Autoren-Porträt von Kenichi Ohmae
Kenichi Ohmae ist internationaler Unternehmensstratege und Regierungsberater. Der frühere Leiter der Japan-Niederlassung von McKinsey & Company und Vorsitzende der Region Asien/Pazifischer Raum von McKinsey schreibt häufig für das Wall Street Journal, die New York Times und Newsweek, ist Autor von "The Borderless World" und starker Meinungsbildner in den internationalen Managementetagen. Kenichi Ohmae lebt in Tokio.
Bibliographische Angaben
- Autor: Kenichi Ohmae
- 1991, 283 Seiten, Maße: 13,9 x 20,3 cm, Kartoniert (TB), Englisch
- Verlag: McGraw-Hill Professional
- ISBN-10: 0070479046
- ISBN-13: 9780070479043
Sprache:
Englisch
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