Theory of Strategic Management, International Student Edition
(Sprache: Englisch)
This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Gareth Jones and Charles Hill integrate cutting-edge research on topics including corporate...
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Klappentext zu „Theory of Strategic Management, International Student Edition “
This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Gareth Jones and Charles Hill integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics through both theory and cases. Based on real-world practices and current thinking in the field, the Eighth Edition of Strategic Management features an increased emphasis on the concept of the business model as a way of framing the issues of competitive advantage. The high-quality case study program has been expanded to 32 cases covering small, medium, and large companies of varying backgrounds. All cases are available in the main student text, the core case text, and now in a customizable casebook that instructors can create via the HMXChange Case Database.
Inhaltsverzeichnis zu „Theory of Strategic Management, International Student Edition “
PART 1: STRATEGIC OVERVIEW. 1. Leadership, Strategy & Competitive Advantage. 2. Opportunities and Threats Analyzing the External Environment. PART 2: COMPETITIVE ADVANTAGE. 3. Competencies and Profitably Analyzing Internal Resources. 4. Strategy at the Functional Level. PART 3: FORMULATING STRATEGIES. 5. Strategy at the Business Level. 6. Industry Environment and Business Level Strategy. 7. Technology. 8. Global Strategy. 9. Strategy at the Corporate Level. 10. Corporate Diversification Strategy. PART 4: IMPLEMENTING STRATEGY. 11. Performance and Governance. 12. Corporate Single Industry Strategy. 13. Corporate Strategy across Countries and Industries.
Autoren-Porträt von Charles Hill, Gareth Jones
Gareth Jones, Texas A & M University Gareth Jones is a professor in the management department of the College of Business Administration and the Graduate School of Business and Texas A&M University. He is received his BA & PhD from University of Lancaster, UK. He has taught at University Warwick, Michigan State University, and University of Illinois/ Urbana-Champaign
Bibliographische Angaben
- Autoren: Charles Hill , Gareth Jones
- 2009, 8th ed., 1072 Seiten, Kartoniert (TB), Englisch
- Verlag: Houghton Mifflin
- ISBN-10: 143903561X
- ISBN-13: 9781439035610
Sprache:
Englisch
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