Writing Broadcast News - Shorter, Sharper, Stronger

PREFACE
I. RULES
1. Dozen Deadly Don¿ts: Missteps and mistakes that mar scripts
2. Venial Sins: More mistakes that hurt copy
3. Top Tips of the Trade: 40 tips from the field that lead to better writing
II. STYLE AND FORM
4. Style: Tips to develop your writing style
5. Lead-ins, Lead-outs and Leading Questions: On starting strong and finishing well in broadcast stories
6. Attributions: Who Says? How to quote people and attribute facts in broadcast scripts
7. Words Part I: Put in a Good Word: How to find the right word at the write time
8. Words Part II: Eliminate the Journalese: How to write plainly and clearly for stronger scripts
9. After Words-After Math: A lesson on numbers for wordly writers
10. Bad News: Characterizing news is bad- and tips for sports and weather scripts
11. Noosepapers: Dangers of fishing for a fast fact in a print story
III: BEST PRACTICES
12. The Art of Rewriting: Why rewriting is an essential skill
13. My Least Worst: Rewrites of scripts written by the author
14. Your Turn: Scripts and rewrites to test your skills
15. All Else: Q&A with the author on the "tricks" of broadcast writing
APPENDIX A: A BIBLIOGRAPHY FOR BROADCAST WRITERS