42 Rules for a Web Presence That Wins (ePub)
Essential Business Strategy for Website and Social Media Success
(Sprache: Englisch)
This book was created for business owners, executives and managers, associations and nonprofit organizations who want to understand what it takes to create and sustain a successful web presence. It provides a fast, but thought-provoking read that offers a...
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Produktinformationen zu „42 Rules for a Web Presence That Wins (ePub)“
This book was created for business owners, executives and managers, associations and nonprofit organizations who want to understand what it takes to create and sustain a successful web presence. It provides a fast, but thought-provoking read that offers a 30,000ft "hawk-eye" perspective, as well as drilling down into the many different considerations for an effective website and social media presence.The 42 Rules are based on Philippa's 15plus years of consulting experience and research into what works at a practical level, and are illustrated with real-life ideas and case studies from her clients, colleagues and over thirty contributing experts.
Autoren-Porträt von Philippa Gamse
A Web strategy pioneer, Philippa Gamse has been working with Internet applications since 1991. Originally from the UK, she formed her US-based consulting and speaking practice in 1995. Philippa drills deep into the visitor experience, and creates actionable and specific recommendations for your Web presence. Clients report significant improvement in quality Web traffic, visitor engagement, customer loyalty and qualified sales leads within 30 days of implementing her recommendations. Philippa was the sole featured expert for the cover story on effective Web strategies for UPS "Compass" Magazine Fall 2009, distributed to more than one million businesses. She is a Certified Management Consultant – an ISO-accredited designation recognized in over 60 countries.
Bibliographische Angaben
- Autor: Philippa Gamse
- 2012, Englisch
- Herausgegeben: Laura Lowell
- ISBN-10: 1607730677
- ISBN-13: 9781607730675
- Erscheinungsdatum: 05.11.2012
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eBook Informationen
- Dateiformat: ePub
- Größe: 0.65 MB
- Mit Kopierschutz
Sprache:
Englisch
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