A Wall Street Guidebook for Journalism and Strategic Communication (ePub)
(Sprache: Englisch)
This book provides media professionals the savvy they need to navigate the world of finance and money. It breaks down essential skills like how to interpret key financial data on companies and employ that research in crafting compelling stories and messages...
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Produktinformationen zu „A Wall Street Guidebook for Journalism and Strategic Communication (ePub)“
This book provides media professionals the savvy they need to navigate the world of finance and money. It breaks down essential skills like how to interpret key financial data on companies and employ that research in crafting compelling stories and messages for both readers and clients.
Autoren-Porträt von Alecia Swasy
Alecia Swasy is the Donald W. Reynolds Chair in Business Journalism at Washington & Lee University. Swasy earned her Ph.D. from the University of Missouri after working for more than two decades as an editor and reporter at the Wall Street Journal, Tampa Bay Times and other publications. Swasy is the author of Soap Opera: The Inside Story of Procter & Gamble and Changing Focus: Kodak and the Battle to Save a Great American Company, both published by Times Books. How Journalists Use Twitter: The Changing Landscape of U.S. Newsrooms, based on Swasy's dissertation, was published by Lexington Books.
Bibliographische Angaben
- Autor: Alecia Swasy
- 2020, 1. Auflage, 164 Seiten, Englisch
- Verlag: Taylor & Francis
- ISBN-10: 1000072045
- ISBN-13: 9781000072044
- Erscheinungsdatum: 15.06.2020
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Größe: 1.15 MB
- Ohne Kopierschutz
- Vorlesefunktion
Sprache:
Englisch
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