Built on Values (ePub)

Most leaders know that a winning, engaged culture is the key to
attracting top talent--and customers. Yet, it remains elusive
how exactly to create this ideal workplace --one where
everyone from the front lines to the board room knows the
company's values and feels comfortable and empowered to act
on them.

Based on Ann Rhoades' years of experience with JetBlue,
Southwest, and other companies known for their trailblazing
corporate cultures, Built on Values reveals exactly
how leaders can create winning environments that allow their
employees and their companies to thrive. Companies that create or
improve values-based cultures can become higher performers, both in
customer and employee satisfaction and financial return, as proven
by Rhoades' work with JetBlue, Southwest Airlines, Disney,
Loma Linda University Hospitals, Doubletree Hotels, Juniper
Networks, and P.F. Chang's China Bistros.

Built on Values provides a clear blueprint for how to
accomplish culture change, showing:

* How to exceed the expectations of employees and customers

* How to develop a Values Blueprint tailored to your
organization's goals and put it into action

* Why it's essential to hire, fire, and reward people based on
values alone, and

* How to establish a discipline for sustaining a
values-centric culture

Built on Values helps companies get on the pathway to
greatness by showing the exact steps for either curing an ailing
company culture or creating a new one from scratch.