Communication for Behavior Change: Communication for Behavior Change (ePub)
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The book demonstrates how to create RADIO DRAMAS that encourage people to make positive behavioral changes to improve their lives.
It provides instructions, examples, and samples on the creation of serial or stand-alone radio dramas that will attract the attention of audiences.The book teaches people how to:
• Create RADIO DRAMAS that will appeal to a select audience
• Create characters that represent and attract the target audience
• Introduce subtle and convincing ways to improve the standard of living of the audience
• Conduct design workshops for preparing design documents that help script writers create ‘convincing’ dramas containing the behavior-change message accurately
She recently received The Heritage Award from Johns Hopkins University, a prestigious award that reflects ‘the University’s gratitude and appreciation to its alumni and members who have contributed outstanding service to the progress of the university over an extended period of time’. Her books on Social or Behavior Change include:
1. “Communication for Behavior Change” series (with SAGE India) Volume 1: Writing and Producing Radio Dramas (2005) Volume 2 (with John Riber): Writing and Producing for Television and Film (2005) Volume 3 (with Michael Bailey): Communication for Behavior Change: Using Edu-tainment for Distance Education in Community Work (2008).
2. How to Design and Produce Radio Serial Drama for Social Change: A Program Manager’s Guide.
3. How to Write a Radio Serial Drama for Social Development: A Script Writer’s Manual.
4. Writing for Interactive Radio Instruction.
- Autor: Esta de Fossard
- 2015, 320 Seiten, Englisch
- Verlag: Sage Publications
- ISBN-10: 9351505294
- ISBN-13: 9789351505297
- Erscheinungsdatum: 04.08.2015
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: ePub
- Größe: 9.07 MB
- Mit Kopierschutz
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