Diploma in Hotel Management: CTH Understanding the Global Hospitality Industry (PDF)
(Sprache: Englisch)
This paper provides you with an understanding of the hospitality environment, including an appreciation of the scope of the operations and facilities which shape it. The syllabus investigates the external influences on the industry and considers how quality...
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This paper provides you with an understanding of the hospitality environment, including an appreciation of the scope of the operations and facilities which shape it. The syllabus investigates the external influences on the industry and considers how quality approaches and management systems improve performance and meet the needs of the organisation. The key topics are the social and economic issues affecting the hospitality, the development of the hotel and hospitality industry, the growth of global hospitality brands, the different types of accommodation and food service available in the hospitality industry and effective quality management within the industry.The Study Guide, which has been reviewed and endorsed by CTH, works logically and methodically through the CTH 2009 syllabus, following the syllabus order.It explains the concepts clearly and provides ample opportunity for practice of the techniques. Chapters start with the objectives and topic list to put the material into context and they conclude with a diagrammatic summary to consolidate learning and a set of self-test questions to test understanding.The front pages of the Study Guide contain features such as tips on how to study and an explanation of the exam structure.
Bibliographische Angaben
- Autor: BPP Learning Media
- 2010, Englisch
- ISBN-10: 0751794449
- ISBN-13: 9780751794441
- Erscheinungsdatum: 08.08.2010
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- Größe: 22 MB
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