Ethical Branding and Marketing (ePub)
The book provides the reader with real, updated insight into ethical decision making; helps students integrate ethics, branding strategy, and real life, complex situations into an effective learning process; and provides the reader with up-to-date ethical branding cases from around the world.
26 DeutschlandCard Punkte sammeln
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenloser tolino webreader
The book provides the reader with real, updated insight into ethical decision making; helps students integrate ethics, branding strategy, and real life, complex situations into an effective learning process; and provides the reader with up-to-date ethical branding cases from around the world.
The Reverend Professor Raúl Fernández-Calienes, Reverend Professor, Ph.D., teaches at St. Thomas University, where he is Adjunct Professor of Management Ethics in the Gus Machado School of Business, Senior Research Fellow at the Human Rights Institute, and formerly Visiting Associate Professor in the School of Law. He is Managing Editor of the peer-reviewed Journal of Multidisciplinary Research and a past Deputy Editor of the American Bar Association's International Law Year in Review.
- 2019, 1. Auflage, 212 Seiten, Englisch
- Herausgegeben: Hagai Gringarten, Raúl Fernández-Calienes
- Verlag: Taylor & Francis
- ISBN-10: 0429809336
- ISBN-13: 9780429809330
- Erscheinungsdatum: 15.04.2019
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: ePub
- Größe: 1.67 MB
- Mit Kopierschutz
- Vorlesefunktion
Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
---|
Schreiben Sie einen Kommentar zu "Ethical Branding and Marketing".
Kommentar verfassen