Geography and Tourism Marketing (ePub)
(Sprache: Englisch)
Tourism is an extremely challenging business. Some strategies work phenomenally well sometimes and fail at others. You may be aware of the increased fragmentation of the consumer market and of the important role geography plays in tourist response but have...
Leider schon ausverkauft
eBook
48.65 €
24 DeutschlandCard Punkte sammeln
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenloser tolino webreader
Produktdetails
Produktinformationen zu „Geography and Tourism Marketing (ePub)“
Tourism is an extremely challenging business. Some strategies work phenomenally well sometimes and fail at others. You may be aware of the increased fragmentation of the consumer market and of the important role geography plays in tourist response but have difficulty finding a pattern to this without doing a lot of research. Geography and Tourism Marketing will provide you with diverse studies through which you will gain a better understanding of what excites and entices all types of consumers along with new strategies in your field to keep you up-to-date in the unpredictable business of tourism.Geography and Tourism Marketing is a compilation of greatly varied and valuable case studies and articles. In it you'll explore thought-provoking topics such as these:the World Wide Web as one of the most significant technological developments in travel and tourism marketingthe advantages of understanding the impact that a tourist's country of origin has on small island destinationspinpointing problems in a specific business venture so you can avoid similar mistakesproviding interactive maps to potential consumers through Geographic Information Systemsdetermining the effectiveness of brochuresreformulating and promoting a consistent image of a destination in order to better serve consumersthe fast-growing market of nature travelers and how they can be targeted more effectivelyIn this book, you will get current information on the link between geography and tourism marketing, which is an important aspect in conquering market segmentation and improving tourism marketing approaches. You will see the necessity of acknowledging this connection and be prepared to respond to it when you read Geography and Tourism Marketing.
Bibliographische Angaben
- Autor: Kaye Sung Chon
- 2013, 202 Seiten, Englisch
- ISBN-10: 1136377395
- ISBN-13: 9781136377396
- Erscheinungsdatum: 04.07.2013
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Mit Kopierschutz
Sprache:
Englisch
Kopierschutz
Dieses eBook können Sie uneingeschränkt auf allen Geräten der tolino Familie lesen. Zum Lesen auf sonstigen eReadern und am PC benötigen Sie eine Adobe ID.
Kommentar zu "Geography and Tourism Marketing"
0 Gebrauchte Artikel zu „Geography and Tourism Marketing“
Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
---|
Schreiben Sie einen Kommentar zu "Geography and Tourism Marketing".
Kommentar verfassen