Global Information Systems for Strategic Advantage (PDF)

A critical Evaluation of the Strategic Role of Global Information Systems for Organisations including a Discussion of the Management Issues associated with Planning, Designing and Leading such a Strategy (Sprache: Englisch)

Autor: Steffen Achenbach

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Global Information Systems for Strategic Advantage, Steffen Achenbach

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Essay from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: 1.3, South Bank University London, course: Global Information Systems, language: English, abstract: For enterprises, it has become easier with this new form of the internet as a data carrier to market their products and reinforce their business to gain a competitive advantage in the global business world. Nowadays, companies compete on a global level with each other. Inventing and perfecting new process technologies is now more important and necessary for a global operating company to reach a sustainable competitive advantage than only focusing on new product development like in the past (Thurow, 2003).