Global overview and a closer look into Adobe´s international marketing activity (ePub)
(Sprache: Englisch)
Seminar paper from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: A+, Boston University, course: International Marketing, language: English, abstract: In the following I will present the company Adobe. This...
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Seminar paper from the year 2010 in the subject Business economics - Offline Marketing and Online Marketing, grade: A+, Boston University, course: International Marketing, language: English, abstract: In the following I will present the company Adobe. This company is of particularly interest for me, as Adobe's products are used every day, often without realizing it. Adobe has made a high contribution to the way internet is presented to the user. Adobe's annual report of 2009 shows a statistic of comScore stating, that Adobe Flash Player, a software used for playing web based videos, is installed on over 98% of Internet-enabled desktops and approximately 75% of online videos worldwide are viewed using Adobe Flash technology, making Flash the #1 format for video on the web.
Bibliographische Angaben
- Autor: Marc Schwarz
- 2010, 1. Auflage, 16 Seiten, Englisch
- Verlag: GRIN Verlag
- ISBN-10: 3640656644
- ISBN-13: 9783640656646
- Erscheinungsdatum: 05.07.2010
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Größe: 1.50 MB
- Ohne Kopierschutz
- Vorlesefunktion
Sprache:
Englisch
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