HR-marketing: Kak sdelat' vashu kompaniyu meChtoy vsekh kandidatov (ePub)
(Sprache: Russisch)
Traditional HR methods don't work well in highly competitive markets like the IT industry. Very often, in order to keep cool employees, they are simply showered with money. But after a year they change their place of work, because money brings joy only for...
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Traditional HR methods don't work well in highly competitive markets like the IT industry. Very often, in order to keep cool employees, they are simply showered with money. But after a year they change their place of work, because money brings joy only for two or three months, and then they start to want more. Ilya Butler proposes to organize the work of the HR department in a completely new way: to use marketing tools to attract and retain employees. In this most boring book, with humor and without "water", using concrete examples from life, he shows how to properly build communication with candidates and employees at all stages: selection, onboarding, the actual work and offboarding, in order for your company to become an employer dreams.
Bibliographische Angaben
- Autor: Il'ya Batler
- 2023, 112 Seiten, Russisch
- Verlag: ALPINA PUBLISHER
- ISBN-10: 5961445275
- ISBN-13: 9785961445275
- Erscheinungsdatum: 13.01.2023
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Größe: 1.63 MB
- Ohne Kopierschutz
- Vorlesefunktion
Sprache:
Russisch
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