Indian Business Case Studies Volume IV (PDF)
(Sprache: Englisch)
It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case...
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It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights
to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and
mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.
to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and
mergers and acquisitions. These cases best serve the purpose of adoption of 'case methodology' in classroom teaching or online lecture sessions for the faculty and students of business management.
Autoren-Porträt von Priti Pachpande, Sham Bachhav
Dr Priti Pachpande is on the ASM Group's Board of Trustees. With more than seventeen years experience, she teaches Marketing Management to MBA students.Dr. Sham Bachhav is Professor of Marketing and Suppy Chain Management, ASM Group of Institute. He completed his Ph.D in Marketing Management from Savitribai Phule Pune University and authored a textbook on Operations and Supply Chain Management for undergraduate students of Pune University.
Bibliographische Angaben
- Autoren: Priti Pachpande , Sham Bachhav
- 2022, 208 Seiten, Englisch
- Verlag: Oxford University Press
- ISBN-10: 0192696203
- ISBN-13: 9780192696205
- Erscheinungsdatum: 16.06.2022
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- Größe: 6.22 MB
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