Maintaining Financial Success and Expanding into Other Markets at FeedMyPet.com / Pearson Cases in Supply Chain Management and Analytics (PDF)

Name: Maintaining Financial Success and Expanding into Other Markets at FeedMyPet.com / Pearson Cases in Supply Chain Management and Analytics
Brand: Pearson ITP
SKU: 56582593
Price: 5.49 EUR
Availability: OnlineOnly

(Sprache: Englisch)

Autor: Drake Matthew J.

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Maintaining Financial Success and Expanding into Other Markets at FeedMyPet.com / Pearson Cases in Supply Chain Management and Analytics, Drake Matthew J.

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This new business analytics case study challenges readers to help a successful e-commerce startup use IPO funding to extend its niche leadership into new ventures, dissuade online competitors, and move long-time "bricks and mortar" shoppers online. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Charles A. Wood, Duquesne University.

Autoren-Porträt von Drake Matthew J.

Matthew J. Drake, Ph.D., CFPIM, is an Associate Professor of Supply Chain Management and the Director of International Business Programs in the Palumbo-Donahue School of Business at Duquesne University. Dr. Drake primarily teaches analytical courses in the Supply Chain Management program. He holds a B.S. in Business Administration from Duquesne University and an M.S. and Ph.D. in Industrial Engineering from the Georgia Institute of Technology. His first book, Global Supply Chain Management, was published by Business Expert Press in 2012. Dr. Drake's research has been published in a number of leading journals including Naval Research Logistics, the European Journal of Operational Research, Omega, the International Journal of Production Economics, OR Spectrum, the Journal of Business Ethics, and Science and Engineering Ethics. Several of his previous cases and teaching materials have been published in INFORMS Transactions on Education and Spreadsheets in Education.

Dr. Drake lives in suburban Pittsburgh, Pennsylvania, with his wife, Nicole; his daughter, Noelle; and his dog, Bismarck.

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Bibliographische Angaben

Autor: Drake Matthew J.
2014, 1. Auflage, 10 Seiten, Englisch
Verlag: Pearson ITP
ISBN-10: 0133822397
ISBN-13: 9780133822397
Erscheinungsdatum: 16.01.2014

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