Soft Power and the Worldwide Promotion of Chinese Language Learning / Multilingual Matters Bd.167 (ePub)
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'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.
- Autor: Jeffrey Gil
- 2017, 144 Seiten, Englisch
- Verlag: Channel View Publications
- ISBN-10: 1783098074
- ISBN-13: 9781783098071
- Erscheinungsdatum: 11.05.2017
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: ePub
- Größe: 0.87 MB
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