Toward a Global Business Confederation (PDF)
A Blueprint for Globalization
(Sprache: Englisch)
In the era of globalization, the role of multinational corporations (MNCs) is increasing in importance while the influence of nation-states is in a corresponding decline. Jain contends that this trend will benefit the cause of worldwide economic prosperity,...
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In the era of globalization, the role of multinational corporations (MNCs) is increasing in importance while the influence of nation-states is in a corresponding decline. Jain contends that this trend will benefit the cause of worldwide economic prosperity, which MNCs alone are positioned to deliver. The increasing availability of global capital, coupled with advances in computing and communications technology, has accelerated the process of doing business anywhere and everywhere. At the same time, barriers to foreign entities wishing to conduct business in Russia, China, India, Brazil, and Indonesia are falling away.
As the process of globalization marches on, what can be done to ensure that material prosperity is the result? A Global Business Confederation, Jain argues, should be established to design rules that apply worldwide and that encourage MNCs to generate global economic prosperity in a manner responsive to cultural, social, and humanitarian concerns.
As the process of globalization marches on, what can be done to ensure that material prosperity is the result? A Global Business Confederation, Jain argues, should be established to design rules that apply worldwide and that encourage MNCs to generate global economic prosperity in a manner responsive to cultural, social, and humanitarian concerns.
Autoren-Porträt von Subhash C. Jain
SUBHASH C. JAIN is Professor of Marketing and head of the Marketing Department at the University of Connecticut. He also serves as Director of the Export Center, Connecticut Small Business Development Center, and Director of the Institute for the Study of Global Markets at the University of Connecticut. He is the author of 10 books and over 50 professional articles.
Bibliographische Angaben
- Autor: Subhash C. Jain
- Altersempfehlung: Ab 7 Jahre
- 2003, 1. Auflage, 264 Seiten, Englisch
- Verlag: Bloomsbury Publishing Inc
- ISBN-10: 0313059241
- ISBN-13: 9780313059247
- Erscheinungsdatum: 30.11.2003
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- Größe: 13 MB
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Sprache:
Englisch
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