Packaging Appreciation for MSMEs (ePub)
(Sprache: Englisch)
This is a packaging technology book written with utmost simplicity to acquaint the manufacturers of products (foods, drinks, general goods, etc.) within the MSME operators of the critical role of packaging in the successful marketing of their products. The...
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This is a packaging technology book written with utmost simplicity to acquaint the manufacturers of products (foods, drinks, general goods, etc.) within the MSME operators of the critical role of packaging in the successful marketing of their products. The role of packaging (containment, protection, preservation and sales) is discussed. The objective of the book is to enlighten the MSMEs on how to choose a packaging that works, that is, one that will protect and sell their products. Various options of packaging materials and their characteristics are discussed. Consequences of packaging failures and how to avoid them are contained in the book. It is a book that is recommended for all who have products to market within the MSME operators as well as non-packaging professionals who want to know about packaging. It is a good reference book for packaging professionals and students of packaging technology.
Autoren-Porträt von Sola Somade, Tunji Adegboye
Sola Somade is an industrial/analytical chemist, having received a BSc degree in industrial chemistry from the City University, London, and an MSc in analytical chemistry from the Imperial College, University of London. She worked for Unilever Nigeria Plc for twenty years, where she held several key positions in product development, quality assurance, packaging development, and packaging buying. She was a diploma member of the Institute of Packaging, UK, and she is now a Fellow of the Institute. She is the co-author of "111 Questions and Answers in Packaging Technology", and the co-founder of Superior Packaging Consultants Ltd - a firm of packaging consultants and trainers based in Lagos, Nigeria.Tunji Adegboye holds a BSc degree in chemical engineering from the University of New Brunswick, Fredericton, Canada, and an MSc degree in operations research and statistics from the Rensselaer Polytechnic Institute, Troy, New York, USA. He worked for both Unilever Nigeria Plc and Cadbury Nigeria Plc for a total of twenty seven years where he held such key positions as quality assurance manager, packaging development manager, and technical manager among others. He was a diploma member of the Institute of Packaging, UK, and is now a Fellow of the Institute. He is the co-author of "111 Questions and Answers in Packaging Technology", and the co-founder of Superior Packaging Consultants Ltd - a firm of packaging consultants and trainers based in Lagos, Nigeria.
Bibliographische Angaben
- Autoren: Sola Somade , Tunji Adegboye
- 2013, Englisch
- ISBN-10: 1625170408
- ISBN-13: 9781625170408
- Erscheinungsdatum: 12.08.2013
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eBook Informationen
- Dateiformat: ePub
- Größe: 1.72 MB
- Mit Kopierschutz
Sprache:
Englisch
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