WordPress Search Engine Optimization - Second Edition (PDF)

A complete guide to dominating search engines with your WordPress siteAbout This BookEverything you need to get your WordPress site to the top of search engines and bring thousands of new customers to your blog or businessLearn everything from keyword research and link building to customer conversions, in this complete guidePacked with real-word examples to help get your site noticed on Google, Yahoo, and BingWho This Book Is ForThis book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you can implement most of the tips in this book without any coding experience.What You Will LearnThe elements that search engines use to rank websites-and how to optimize your site for premium placementHarness social media sites to extend the reach of your site and gain more visitorsDiscover the high-volume, high-value search phrases that customers use when searching for your products or servicesAvoid dangerous black-hat optimization techniques and the people who advocate and purvey themBuild high-quality, high-value links from other websites to raise your rankings in search enginesCreate optimized and engaging content that both search engines and readers will loveAvoid common SEO mistakes that can get your site penalized by search enginesIn DetailWordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business.WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book.Style and approachThis is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way.