Pepsi's mission statement. An analysis (PDF)
(Sprache: Englisch)
Essay from the year 2015 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, California State University, Fresno, language: English, abstract: The following paper analyzes the vision statement of PepsiCo.
This analysis is...
This analysis is...
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Essay from the year 2015 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, California State University, Fresno, language: English, abstract: The following paper analyzes the vision statement of PepsiCo.
This analysis is divided into three parts: First of all the company itself is in the focus. This is followed by an in-depth analysis of PepsiCo's current vision statement.
The analysis is carried out on the basis of seven characteristics namely graphic, directional, focus, flexible, feasible, desirable and memorable. Every single characteristic is taken into consideration. Last but not least a recommendation and a conclusion are given.
This analysis is divided into three parts: First of all the company itself is in the focus. This is followed by an in-depth analysis of PepsiCo's current vision statement.
The analysis is carried out on the basis of seven characteristics namely graphic, directional, focus, flexible, feasible, desirable and memorable. Every single characteristic is taken into consideration. Last but not least a recommendation and a conclusion are given.
Bibliographische Angaben
- Autor: Florian Metz
- 2015, 4 Seiten, Englisch
- Verlag: GRIN Verlag
- ISBN-10: 3668048053
- ISBN-13: 9783668048058
- Erscheinungsdatum: 17.09.2015
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
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- Größe: 0.38 MB
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Sprache:
Englisch
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