Public Relations in Japan (PDF)
Public Relations in Japan is the first in-depth scholarly discussion of what political, social and economic conditions affected the development of PR in Japan.
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Public Relations in Japan is the first in-depth scholarly discussion of what political, social and economic conditions affected the development of PR in Japan.
Tomoki Kunieda, is an Assistant Professor at Taisho University, Japan. His research focus is on the history of mass communication, journalism and government public relations. He is a member of the JSCCS board of directors and chairperson of the Society's Global Public Relations Theory Research Group. He has a doctorate in journalism from Sophia University.
Koichi Yamamura, PhD, is a visiting senior researcher at Waseda University, Japan. He is also a management and communication consultant with extensive experience in corporate communication, crisis management, corporate control, and technology communication. He has published case studies on hostile takeover defence and post crisis CSR activities. He has also co-authored an article and a book chapter on the historic evolution of PR in Japan.
Junichiro Miyabe is a Research Scholar at Research Faculty of Media and Communication, Hokkaido University, Japan. He has over 30-years of research experience at Nomura Research Institute, Ltd. He joined Hokkaido University in 2000 as a visiting professor and became a professor of international public relations in 2009 until 2015. He has published papers, among others, on human resource management and organizational structure of PR department.
- 2018, 1. Auflage, 198 Seiten, Englisch
- Herausgegeben: Tomoki Kunieda, Koichi Yamamura, Junichiro Miyabe
- Verlag: Taylor & Francis
- ISBN-10: 1351797751
- ISBN-13: 9781351797757
- Erscheinungsdatum: 21.09.2018
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- Größe: 1.79 MB
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