Routledge Handbook of the Business of Women's Sport (ePub)
Combining knowledge from sport management, marketing, media, leadership, governance, and consumer behavior in innovative ways, this book goes further than any other in surveying current theory and research on the business of women's sport around the world.
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Combining knowledge from sport management, marketing, media, leadership, governance, and consumer behavior in innovative ways, this book goes further than any other in surveying current theory and research on the business of women's sport around the world.
Andrea N. Geurin is Reader in the Institute for Sport Business at Loughborough University, UK. She is on the Executive Council for the North American Society of Sport Management (NASSM), serving as the organization's secretary and she serves on the editorial boards of eight academic sport management journals. In 2015 she was named a NASSM Research Fellow.
- 2019, 1. Auflage, 576 Seiten, Englisch
- Herausgegeben: Nancy Lough, Andrea N. Geurin
- Verlag: Taylor & Francis
- ISBN-10: 1351333941
- ISBN-13: 9781351333948
- Erscheinungsdatum: 21.05.2019
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- Dateiformat: ePub
- Größe: 5.90 MB
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