Small Actions, Big Difference (PDF)

Name: Small Actions, Big Difference
Brand: Taylor & Francis
SKU: 129237334
Price: 43.99 EUR
Availability: OnlineOnly

Leveraging Corporate Sustainability to Drive Business and Societal Value (Sprache: Englisch)

Autor: Cb Bhattacharya

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Small Actions, Big Difference, Cb Bhattacharya

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Based on interviews with 25 global multinational corporations, this book connects sustainability to the theory and principles of psychological ownership to propose a succinct, easy-to-digest model for managerial use.

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Autoren-Porträt von Cb Bhattacharya

CB Bhattacharya is the H. J. Zoffer Chair in Sustainability and Ethics at the Katz Graduate School of Business, University of Pittsburgh, Pennsylvania. He is a world-renowned expert in business strategy innovation aimed at increasing both business and social value. He is co-author of Leveraging Corporate Responsibility: The Stakeholder Route to Maximizing Business and Social Value and co-editor of Global Challenges in Responsible Business.