Sport, Media and Mega-Events (PDF)
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Bringing together many of the most influential scholars in sport and media studies, this book examines the diverse ways that media influences our understanding of the world's most important sport events, dubbed sports mega-events. It sheds new light on how these events have been changed by the media, and have, in turn, adapted to media to further their brand's cultural influence.
Andrew C. Billings is the Ronald Reagan Chair of Broadcasting and Director of the Alabama Program in Sports Communication at the University of Alabama, USA. His research frequently focuses on media renderings of sports mega-events, particularly as they relate to issues of gender, ethnicity, and nationality. He is the author and/or editor of 13 books, including Olympic Media: Inside the Biggest Show on Television and over 130 journal articles and book chapters.
- 2017, 288 Seiten, Englisch
- Herausgegeben: Lawrence A. Wenner, Andrew C. Billings
- Verlag: Taylor & Francis
- ISBN-10: 1317397444
- ISBN-13: 9781317397441
- Erscheinungsdatum: 27.03.2017
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- Größe: 1.19 MB
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