The Culture Engine (PDF)

An organizational "North Star," codifying valued behaviors for
optimal performance

The Culture Engine shows leaders how to create a high
performing, values aligned culture through the creation of an
organizational constitution. With practical step-by-step guidance,
readers learn how to define their organization's culture, delineate
the behaviors that contribute to greater performance and greater
engagement, and draft a document that codifies those behaviors into
a constitution that guides behavior towards an ideal: a safe,
inspiring workplace. The discussion focuses on people, including
who should be involved at the outset and how to engage employees
from start to finish, while examples of effective constitutions
provide guidance toward drafting a document that can actualize an
organization's potential.

Culture drives everything that happens in an organization day to
day, including focus, priorities, and the treatment of employees
and customers. A great culture drives great performance, and can
help attract and retain great talent. But a great culture isn't
something that evolves naturally. The Culture Engine is a
guide to strategically planning a culture by compiling the
company's guiding principles and behaviors into an organizational
constitution.

* Decide which behaviors and attitudes are desired in the
organization

* Secure leader commitment to planning, drafting, and
implementing the document

* Learn the most effective way to socialize the draft statement
and get everyone on board

* Model desired behaviors to boost employee engagement throughout
the process

Organizational culture is not an amorphous thing - it
comes down from the top, inspired and exemplified by the
leadership. It can steer a company up or down, keep it on mission
or force it off-course. For an organization to fulfill its
potential, the culture must be on-point, truly reflecting the heart
of the company from leaders to team members across the company.
The Culture Engine helps leaders define the playing field,
pushing performance to the next level.