The future of cosmetics retail with Gen Z (ePub)
(Sprache: Englisch)
Award-winning creative innovation studio, Holition, has published their latest research on in-store retail user experience surrounding facial recognition and other technology-based points of sales. Research, conducted in collaboration with University...
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Award-winning creative innovation studio, Holition, has published their latest research on in-store retail user experience surrounding facial recognition and other technology-based points of sales. Research, conducted in collaboration with University College London Interaction Centre and the University of Cambridge Judge Business School, and other leading universities around the globe, aims to address crucial pain points in consumer experience that involve a new generation of digital technologies. Volume III of Holition's UX Series investigates Generation X's approach to cosmetics and retail. The research also details the disconnect between industry managers and Generation Z. The findings from two qualitative studies dictate that new in-store retail strategies must be developed and implemented to captivate and meet expectations of Generation Z.
Autoren-Porträt von Ana Javornik, Ana Moutinho, Joao Moraes
Holition is an award winning digital creative studio specialising in emerging technologies crafting premium 3D digital experiences for a growing network of pioneering digital luxury organisations. Our clients include Richemont, LVMH, Swatch Group and Kering Group across the emerging digital fashion and retail sectors. Holition's international deployments have been installed at premium retail stores including Selfridges, Harrods, Dover Street Market in London, Isetan in Tokyo, and Bloomingdales in New York. The Holition team are experts in the areas of digital retail and are widely invited to be thought leaders at global conferences and events.Holition is an award winning digital creative studio specialising in emerging technologies crafting premium 3D digital experiences for a growing network of pioneering digital luxury organisations. Our clients include Richemont, LVMH, Swatch Group and Kering Group across the emerging digital fashion and retail sectors. Holition's international deployments have been installed at premium retail stores including Selfridges, Harrods, Dover Street Market in London, Isetan in Tokyo, and Bloomingdales in New York. The Holition team are experts in the areas of digital retail and are widely invited to be thought leaders at global conferences and events.
Holition is an award winning digital creative studio specialising in emerging technologies crafting premium 3D digital experiences for a growing network of pioneering digital luxury organisations. Our clients include Richemont, LVMH, Swatch Group and Kering Group across the emerging digital fashion and retail sectors. Holition's international deployments have been installed at premium retail stores including Selfridges, Harrods, Dover Street Market in London, Isetan in Tokyo, and Bloomingdales in New York. The Holition team are experts in the areas of digital retail and are widely invited to be thought leaders at global conferences and events.
Bibliographische Angaben
- Autoren: Ana Javornik , Ana Moutinho , Joao Moraes
- 2017, 12 Seiten, Englisch
- Verlag: Holition
- ISBN-10: 3962558837
- ISBN-13: 9783962558833
- Erscheinungsdatum: 13.10.2017
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Größe: 10 MB
- Ohne Kopierschutz
Sprache:
Englisch
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