The World of Work to 2030 (PDF)

A book that helps make sense of the megatrends playing out in the world today and, as a result, how individuals can future-proof their businesses and careers.

In the context of work, consider two headlines that we face on a regular basis. Firstly, that the financial reality is few of us can afford to retire and, secondly, that robots and AI are destroying the very jobs we need to make a living. How are these two realities compatible?

At the same time, the business landscape is full of hazards, with globalization, technology, talent shortages, changing consumer choices and politics all making it harder to create and maintain success. Competitors seemingly arrive from nowhere overnight, challenging and upending our markets.

It is all up in the air, it is all happening at once and it is happening to all of us. From any perspective - personal or corporate - shouldn't we seek to understand what is happening and prepare ourselves for what is coming next?

The World of Work to 2030 is a practical book that addresses these challenges. With a timeline to enable immediate action to be taken, and backed by extensive research, it is aimed at anyone who wants to know how to navigate the commercial and personal uncertainty of the future. The book considers the megatrends playing out in the world today and then through a series of lenses it explains how businesses and individuals can future-proof themselves. Illustrated through a broad range of case studies applied to markets around the world, this is a smart examination of the future of work and how to overcome its challenges.