Trust Me, PR Is Dead (ePub)
In an age when technology not only allows transparency, but demands it, do truth and honesty have any place in today s modern industry? Can we ever really trust companies?
Divided into three sections,...
- Lastschrift, Kreditkarte, Paypal, Rechnung
- Kostenloser tolino webreader
In an age when technology not only allows transparency, but demands it, do truth and honesty have any place in today s modern industry? Can we ever really trust companies?
Divided into three sections, Robert analyses the fall of Public Relations, argues for the rise of Public Leadership as an alternative model for communications, and offers tools and advice for how to survive in this new world. From one of the giants of the industry comes a death knoll to PR itself. A mix of anecdotes, memories, hints and tips, Trust Me, PR is Dead is also a crushing critique of the industry in which Robert rose to the top, and a rallying cry for something more, something better.
- Autor: Robert Phillips
- 2015, 336 Seiten, Englisch
- Verlag: Random House Group Ltd
- ISBN-10: 1783521546
- ISBN-13: 9781783521548
- Erscheinungsdatum: 26.01.2015
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: ePub
- Mit Kopierschutz
Zustand | Preis | Porto | Zahlung | Verkäufer | Rating |
---|
Schreiben Sie einen Kommentar zu "Trust Me, PR Is Dead".
Kommentar verfassen