Applying Predictive Analytics

Introduction to Predictive Analytics.- Know Your Data - Data Preparation.- What do Descriptive Statistics Tell Us.- The First of the Big Three - Regression.- The Second of the Big Three - Decision Trees.- The Third of the Big Three - Neural Networks.- Model Comparisons and Scoring.- Appendix A.- Data Dictionary for the Automobile Insurance Claim Fraud Data Example.- Conclusion.

Richard V. McCarthy (DBA, Nova Southeastern University, MBA, Western New England College) is a professor of Computer Information Systems at the School of Business, Quinnipiac University. He also serves as the director for the Master of Science in Business Analytics program. Prior to this, Dr. McCarthy was an associate professor of management information systems at Central Connecticut State University. He has twenty years of experience within the insurance industry and has held a Charter Property Casualty Underwriter (CPCU) designation since 1991. He has authored numerous research articles and contributed to several textbooks. He has served as the associate dean of the School of Business as well as the MBA director. He served as a member of the board of the International Association for Computer Information Systems and is currently a member of the board of the EABOK project.

Wendy Ceccucci (PhD and MBA, Virginia Polytechnic University) is a Professor and Chair of Computer Information Systems at Quinnipiac University. Her teaching areas include business analytics and programming. She is the past president of the Education Special Interest Group (EDSIG) of the Association for Information Technology Professionals (AITP) and past Associate Editor of the Information Systems Education Journal (ISEDJ). Her research interests lies in Information Systems Pedagogy.