Content is King

Chapter 1 Introduction Section One. Challenges facing newspapers Chapter 2. News media and their Communities Chapter 3. Disruptive Technological Innovation Section Two. Management and leadership of news media firms Chapter 4. Establishing Leadership and Strategic Management Chapter 5. Value Chain Structure and Properties Chapter 6. Self-Organizing Value Creation Chapter 7 Managing Cross Media Synergy Section Three. Future Management Visions Chapter 8. Creative News Media Visions Chapter 9. Digital Printing and Customization Chapter 10. Positioning, Self Branding, Visual Identity, Concepts and Thoughts Chapter 11. Conclusions Index

Dr. Gary Graham is a lecturer in service operations at the University of Leeds, UK. He is the author of 30 internationally refereed research papers, a co-investigator on 6 EPSRC/ESRC grants and is regularly invited to leading management conferences to present his research. Dr Anita Greenhill is Senior Lecturer and Programme Director for the Masters in Information Systems Organisation and Management and course unit coordinator of the Information Systems Assessment and Evaluation course unit on the Masters at Manchester Business School, UK. Donald Shaw is an American journalism historian, theorist, author, retired U.S. Army Reserve officer, and writer who taught 46 years at the School of Journalism and Mass Communication. He also has been visiting professor at six other universities and has lectured at more than 20 universities in the United States and abroad. Chris J. Vargo is currently a doctoral fellow and Ph.D. candidate at the University of North Carolina, Chapel Hill, USA. He specializes in the use computer science methods to investigate social media using theories from the communication and political science disciplines.