Digital Selling
(Sprache: Englisch)
Digitalization is today's biggest buzzword. The subscription-based business model has not only revolutionized how software solutions are delivered, but it has also played a decisive role in sales and marketing at companies around the world.This book is...
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Digitalization is today's biggest buzzword. The subscription-based business model has not only revolutionized how software solutions are delivered, but it has also played a decisive role in sales and marketing at companies around the world.This book is dedicated to guide you down the first steps of your journey to subscription-based business models, customized marketing with digitalized sales and customer success management.
Bibliographische Angaben
- Autoren: Nicolai Barth , Marina Brenner , Ben Faranda , Georg Gruber , Nathaniel Harrold , Andreas Langer , Magdalena Pfurtscheller
- 244 Seiten, Maße: 17,2 x 24,2 cm, Kartoniert (TB), Englisch
- Herausgegeben: Dietmar Kilian, Peter Mirski
- Verlag: Studia GmbH
- ISBN-10: 3903030376
- ISBN-13: 9783903030374
- Erscheinungsdatum: 02.03.2017
Sprache:
Englisch
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