How Toyota Became No.1
Leadership Lessons from the World's Greatest Car Company
(Sprache: Englisch)
Rising from a humble Japanese start-up company to a thriving global giant, Toyota has had an amazing 25 year run. How did Toyota succeed while so many other car companies have struggled and failed? Journalist David Magee investigates Toyota's past and...
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Rising from a humble Japanese start-up company to a thriving global giant, Toyota has had an amazing 25 year run. How did Toyota succeed while so many other car companies have struggled and failed? Journalist David Magee investigates Toyota's past and present and interviews senior executives who rarely talk to the press. His discoveries are destined to revolutionise the way businesses are run.
Bibliographische Angaben
- Autor: David Magee
- 2008, 256 Seiten, Maße: 22,8 cm, Gebunden, Englisch
- Verlag: Penguin US
- ISBN-10: 1591841798
- ISBN-13: 9781591841791
Sprache:
Englisch
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