Internationalisation of Logistics Systems

- Internationalisation of Business Activities.- Strategic Objectives of Internationalisation.- Link Between Internationalisation and Logistics.- Challenges and Difficulties in International Logistics.- Logistics Strategies for Entering New Markets.- Conclusion.

Prof. Dr.-Ing. Frank Straube is the Director of the Logistics Department of the Institute of Technology and Management at the TUB since October 2004. He is Vice-President of the German logistics association 'Bundesvereinigung Logistik BVL e.V.' and member of the Board of the European Logistics Association (ELA).Before his call to TUB, Frank Straube was Director and Chairman of the Board of the Kuehne Institute for Logistics at the University of St. Gallen and Director of Studies of the Executive MBA course. He published extensively on the subject of logistics and is a renowned presenter on national and international conferences.

Professor Ma Shihua is a professor and the vice dean in School of Manangment, Huazhong Univeristy of Science and Technology (HUST), P.R. China. He is also the head of Institute of Supply Chain & Logistics Management, HUST. He has long been engaged in research and industrial practice in supply chain and logistics management, as well as production and operations management. He is member of Instructive Committee of Higher Education of Management Science and Engineering, Ministry of Education of China. Also, He is senior Committee member of China Logistics Society. He offers several courses including supply chain management, operations management and logistics management for EMBA, MBA, graduate and undergraduate students. He has consulting experience with numerous companies in China. Prof. Ma has established long time cooperation with many firms, including Haier, etc.

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"... Die Studie verfolgt einen sehr umfassenden Ansatz. Es werden ... verschiedene Fragestellungen der Internationalisierung und der Rolle der Logistik ... betrachtet. ... Durch die Studie erhält der Leser einen ... Einblick hinsichtlich der Verbindung von Internationalisierung und Logistik, der Bedeutung und des Nutzens der Logistik ... sowie der damit zusammenhängenden Fragestellung aus Sicht deutscher und chinesischer Unternehmen. ... Sehr informativ sind die zweiseitigen Kurzdarstellungen der verschiedenen Länder ... hinsichtlich logistikrelevanter Aspekte wie ... geographische Gegebenheiten, Schienen- und Straßennetz ..." (Julia Schmitz, in: logistik management, 2007, Vol. 9, Issue 3-4)