Managing Strategy
Your guide to getting it right
(Sprache: Englisch)
Your one-stop shop for practical advice and guidance on strategy and planning. From the highly acclaimed Checklist Series from the Chartered Management Institute.
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Your one-stop shop for practical advice and guidance on strategy and planning. From the highly acclaimed Checklist Series from the Chartered Management Institute.
Klappentext zu „Managing Strategy “
Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options.It covers a range of topics, including:
Understanding organisational culture
Performing SWOT and PEST analyses
Researching new markets
Corporate mission and values
Setting objectives
Performance measurement and balanced scorecard
Strategic options
The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, Henry Mintzberg and Michael Porter, will help you master the crucial skills you need to further your career as a manager.
Bibliographische Angaben
- Autor: Cmi
- 2014, 272 Seiten, Maße: 21 cm, Kartoniert (TB), Englisch
- Verlag: Profile Books
- ISBN-10: 178125219X
- ISBN-13: 9781781252192
Sprache:
Englisch
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