The Strategic Drucker: Growth Strategies and Marketing Insights from the Works of Peter Drucker

Acknowledgements

Preface-"The Strategic Drucker and Beyond"

Drucker on Managing Growth

Strategy and Purpose of a Business (Drucker Visits Your Company)

Dissecting the Interview and Drucker on Marketing

The Five Deadly Business Sins

Innovation and Entrepreneurship

etting Rid of Yesterday

External Growth Strategies: Drucker's Rules for Mergers and Acquisitions and Strategic Alliances

Family Business Management

Drucker and the Next Society

Planning and Managing Organizational Change

Strategic Planning

Strategic Decision Making

Summary: Is there a Strategic Drucker?

Epilogue: 100 Years, The Drucker Legacy

Appendix A: Strategic Management Application Tools

Appendix B: CNOOC Case Study

Bibliography

The Author

Index

Robert W. Swaim, Ph.D., combines over 40 years of practical international business experience with a distinguished record of teaching and graduate level research in the field of management and executive development. He collaborated with Peter Drucker in developing Drucker's over-65 years of contributions to management thinking into an EMBA and Executive Development Program for Chinese executives and managers in China.Dr. Swaim is president of the Coto Group, Inc., a management consulting firm which provides corporate finance and other advisory services to both privately held and public companies on the domestic and international levels.He has held executive positions with the Geneva Companies, a middle market merger and acquisition firm, Occidental Petroleum where he was instrumental in the integration of the Cities Services Companies, the second largest acquisition in U.S. history at the time, and sales and marketing positions with Mobil Oil and Xerox.Dr. Swaim completed his doctoral work at Claremont Graduate University (Drucker Graduate School of Management) and also holds an MA in Management from Claremont; an MBA from Pepperdine University; and a BBA from the University of Pittsburgh. He has served as Associate Professor of Management and Organization Development for the University of San Francisco Graduate School.Based in Beijing, Dr. Swaim is a Visiting Distinguished Professor of Management and has taught strategy, marketing and other EMBA courses for the University of International Business & Economics (Beijing), Beijing Institute of Technology and Renmin University (Beijing).