Business Intelligence For Dummies (PDF)
(Sprache: Englisch)
You're intelligent, right? So you've already figured out that
Business Intelligence can be pretty valuable in making the right
decisions about your business. But you've heard at least a
dozen definitions of what it is, and heard of at least that many...
Business Intelligence can be pretty valuable in making the right
decisions about your business. But you've heard at least a
dozen definitions of what it is, and heard of at least that many...
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You're intelligent, right? So you've already figured out that
Business Intelligence can be pretty valuable in making the right
decisions about your business. But you've heard at least a
dozen definitions of what it is, and heard of at least that many BI
tools. Where do you start?
Business Intelligence For Dummies makes BI
understandable! It takes you step by step through the technologies
and the alphabet soup, so you can choose the right technology and
implement a successful BI environment. You'll see how the
applications and technologies work together to access, analyze, and
present data that you can use to make better decisions about your
products, customers, competitors, and more.
You'll find out how to:
* Understand the principles and practical elements of BI
* Determine what your business needs
* Compare different approaches to BI
* Build a solid BI architecture and roadmap
* Design, develop, and deploy your BI plan
* Relate BI to data warehousing, ERP, CRM, and e-commerce
* Analyze emerging trends and developing BI tools to see what
else may be useful
Whether you're the business owner or the person charged
with developing and implementing a BI strategy, checking out
Business Intelligence For Dummies is a good business
decision.
Business Intelligence can be pretty valuable in making the right
decisions about your business. But you've heard at least a
dozen definitions of what it is, and heard of at least that many BI
tools. Where do you start?
Business Intelligence For Dummies makes BI
understandable! It takes you step by step through the technologies
and the alphabet soup, so you can choose the right technology and
implement a successful BI environment. You'll see how the
applications and technologies work together to access, analyze, and
present data that you can use to make better decisions about your
products, customers, competitors, and more.
You'll find out how to:
* Understand the principles and practical elements of BI
* Determine what your business needs
* Compare different approaches to BI
* Build a solid BI architecture and roadmap
* Design, develop, and deploy your BI plan
* Relate BI to data warehousing, ERP, CRM, and e-commerce
* Analyze emerging trends and developing BI tools to see what
else may be useful
Whether you're the business owner or the person charged
with developing and implementing a BI strategy, checking out
Business Intelligence For Dummies is a good business
decision.
Autoren-Porträt von Swain Scheps
Swain Scheps is Manager of Business Analysis at Brierley +Partners, Inc. and a technology veteran making his first foray into
the world of book authoring. He wrote the masterpiece resting in
your hands with a great deal of input and inspiration from BI guru
and fellow For Dummies author Alan R. Simon.
In the late 1990's Swain, along with most people reading this
book, had his dot-com boom-to-bust experience with a company
called. . .well, that's not really important now is it.
(Anyone interested in buying some slightly underwater stock options
should contact the publisher immediately.) After that there were
consulting stints at Compaq, Hewlett-Packard, and Best Crossmark
developing sales support applications and reporting tools. As of
this writing, Swain basks under the fluorescent lights of Brierley,
a technology company whose specialty is building customer
relationship and loyalty management systems for retailers. The
author has had the opportunity to learn from the very best as
Brierley also provides unparalleled business intelligence and
analytics services for its clients.
Swain lives in Dallas, Texas with wife Nancy and a mere four dogs.
He writes about more than just technology; his work has appeared in
Fodor's travel guide books, military history magazines, and
even another For Dummies book.
Bibliographische Angaben
- Autor: Swain Scheps
- 2013, 1. Auflage, 384 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 0470262206
- ISBN-13: 9780470262207
- Erscheinungsdatum: 26.04.2013
Abhängig von Bildschirmgröße und eingestellter Schriftgröße kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: PDF
- Größe: 6.23 MB
- Mit Kopierschutz
Sprache:
Englisch
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