The Battle for Wall Street (ePub)

An insider's look at the changing balance of power on Wall
Street

The Battle for Wall Street follows the struggle for power
between two giants: the sellers, traditional commercial and
investments banks; and the buyers, upstart hedge funds, private
equity firms and the like. The battle is about winning the hearts,
minds, and - yes, the wallets - of global investors.
This battle is still running its course, and with the insights of
industry veteran Richard Goldberg, who has had a front row seat,
readers will gain a detailed understanding as to what, exactly, is
going on within this dynamic arena, specifically the forces behind
the shift of power from the old sell side gatekeepers to the new
buy side players. The book will play out in three acts: Act
One will examine the instruments of change - liquidity and
financial technology - along with their influence on the sell
and buy sides. Act Two will look at the agents of change -
hedge funds, private equity, financial entrepreneurs, endowments,
exchanges and sovereign wealth funds - and their impact on
the sell and buy sides. In Act Three, Goldberg will take out his
crystal ball and walk through the strategic implications for the
winners and losers in this battle, against the dramatic backdrop of
the subprime mortgage crisis and the resulting shakeup of global
firms like Bear Stearns.

But Wall Street isn't simply about institutions or corporate
battles. It's a landscape dominated by personalities.
Goldberg's unique access to major players will bring this book to
life with amazing anecdotes and stories about the financial
generals who have left their mark in The Battle for Wall
Street.