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Foreign Investment Promotion
Pawel Capik
106.99 €
Online Brand Communities
Francisco J. Martínez-López, Rafael Anaya, Rocio Aguilar, Sebastián Molinillo
90.94 €
Smart Retailing
Eleonora Pantano, Charles Dennis
64.19 €
Machine, Platform, Crowd
Andrew Mcafee, Erik Brynjolfsson
30.00 €
53.49 €
171.19 €
The Challenger Sale
Matthew Dixon, Brent Adamson
16.65 €
Platform Revolution
Geoffrey G. Parker, Van Alstyne Marshall W., Sangeet P. Choudary
17.00 €
Fraud Prevention in Online Digital Advertising
Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, Jeremy Kayne
64.19 €
80.24 €
Improving Forecasts with Integrated Business Planning
Ganesh Sankaran, Federico Sasso, Robert Kepczynski, Alessandro Chiaraviglio
80.24 €
Business of Platforms
Michael A. Cusumano, Annabelle Gawer, David B. Yoffie
36.90 €
Moral Reasoning at Work
Øyvind Kvalnes
29.96 €
Brand Platform in the Professional Sport Industry
Jingxuan Zheng, Daniel S. Mason
58.84 €
106.99 €
Personal Brand Creation in the Digital Age
Mateusz Grzesiak
53.49 €
128.39 €
128.39 €
Pop-up Retailing
Gary Warnaby, Charlotte Shi
58.84 €
The FORA Framework
Edy Portmann
106.99 €
171.19 €
149.79 €